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Effective Search Engine Submission Strategies
By DomainPurpose.com, Tue Jan 10th

Now that you've got a website it's time to start thinking aboutpromoting it. Search engine listings are the number one way togenerate traffic to your website. The following information willhelp you effectively promote your website through searchengines.

Search Engine Selection

When submitting your site to search engines consider the searchengines that will generate the most traffic to your site! Thereare a core group of search engines that will generate the mosttraffic to your site. These major search engines below are allexcellent choices to have your website listed with:

* Google

* Yahoo

* AllTheWeb.com

* MSN Search * Lycos

* Ask Jeeves

* AOL

* Looksmart

* Netscape

* Excite

* HotBot

* AltaVista

Search Engine Rankings

To be effective, your site needs to rank in the top 10 listings,and ideally the top 3. Here are some ways to ensure that yoursite stays on top.

Keywords

Choosing the correct for your website is a criticalpart for obtaining desirable search engine rankings. Your goalis to increase the targeted traffic to your site. Fordemonstration purposes lets say your website is promoting acomputer show in new york. When choosing related tocomputer show, you have the opportunity to target a generalmarket (such as the keyword "computer show" or a geographicalmarket (such as "computer show in new york"). The keyword"computer show" may attract a wide

range of computer showrelated searches, but the keyword "computer show in new york" ismore targeted if you are targeting the state of New York and arelooking to attract visitors in New York.

It's important to know how many times people searched for yourkeywords and their variations last month in the major searchengines. This will help you to choose that people areactually using, as there is no point in choosing a keyword thatnobody is searching for.

For example, if one of your is "computer show in newyork", it's important to know that "computer show new york"attracts more visitors:

Searches done in Dec 2005

Count Search Term

144 computer show new york

77 computer show in new york

56 computer fair new york

You can learn from it that "computer show in new york" has beensearched only 77 times during the last month in the searchengines, yet the keyword "computer show new york" has been used144 times. That's 2 times more!

Meta Tags

Meta tags for your web site are an important part of your searchengine submission strategy. The Meta tags should be insertedbetween the and tags of your document. This is an example formatfor a web page source, which includes the proper Meta Tags in it.

Search Engine Optimization

There are other factors to consider when submitting your site tosearch engines. Meta Tags and Keywords are a great start, butoften they won't help you generate the type of traffic yourlooking for if your site is in a competitive market competingfor the same keywords. When this is the case, you're next stepshould be optimizing your web pages. Elements that involvesearch engine optimization include the location of your keywordsthrough out your meta tags and page content. Also keeping yourlisting current is important.

About the author:DomainPurpose.com is a domain name registrationcompany offering all the major domain extensions --.com, .net,.org, .info, .biz, .name, .ca, .us, .cn, .eu, .de, .pro andmore.